Book Talking Points
From AlexBrownRacing
Greatness and Goodness: Barbaro and his Legacy is a biography of a special racehorse who inspired a movement. The book examines and highlights a number of key points. These issues will be discussed during book presentations and other speaking engagements.
Feedback:
Alex Brown’s astute observations captured during the Barbaro experience offer much more than a horse story about a great thoroughbred athlete. Brown’s insights provide value for social media, marketing effectiveness, enhanced team building and community organization for action. Through witnessing the team dynamics at work during Barbaro’s care, Brown has crafted relevant applications for corporations, nonprofit organizations and community groups alike. I highly recommend Alex as a resource for those who aim for greater efficiency and organizational effectiveness. Additionally, Brown’s personal speaking style provokes thought and engages audience members in a meaningful way. — Greater Towson Committee, Holiday Reception 12/11
Thank you so much for speaking at our dinner meeting last night. You did a FANTASTIC job! I personally found your book and speech very interesting as I am sure our customers did as well. — The Mill, Equine Dinner 2/12
Please e-mail at alexbr.brown@gmail.com if you would be interested in me coming to talk. This could be at an annual meeting discussing leadership, at schools discussing the role of the horse in human development, and a variety of other related topics and venues.
The focus of any talk will depend on the audience. For instance, this talk could be given to an audience interested in learning more about social media, with an emphasis on point 4; it could be given to a pony club audience, which will focus on points 2 and 3; it could be given to a leadership audience, with a focus on points 1, 2 and 5.
- 1 What we can learn from the main protagonists: Michael Matz, the Jacksons and Dr. Dean Richardson.
> Leadership > Passion > Detail
- 2 How Barbaro became so inspirational, and what we can learn from Barbaro, as a role model.
> Key Characteristics > Be your best > Live for the moment
- 3 The equine and human connection, and how important horses have been to human history.
> Horses role in human history (from Bucephalus to Zenyatta) > Inspirational characteristics of the horse
- 4 How to develop a community, a community of action, in the age of social media.
> Inspiration (Barbaro) > Medium (TWR / ABR, ever evolving) > Issues (Supporting Barbaro -> Horse welfare) > Nurture > Let the Community Lead
- 5 My own journey, inspired by Barbaro
> Developing a community > Leading a community > Research and Travel > Writing a book
Talk Notes: Oldfields School
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